‘Facebook generation’ driving SOA adoption

Filed Under (Social Networks) by ron on 06-12-2008

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Software AG has its eye on the “Web 2.0 generation” to move SOA (service oriented architecture) adoptions.

Karl-Heinz Streibich, CEO of Software AG, said the need for companies to “keep up” with delivering the same performance as that of Web 2.0 apps is a driving force for SOA projects.

During his keynote speech at Software AG’s Innovation World 2008 forum, Streibich said: “The huge pressure coming from the Facebook generation is a key driver for SOA adoption in enterprises.”

SOA is a methodology for companies to build IT infrastructures. It is based on packaging business processes as interoperable services within the architecture, and its proponents tout the SOA as being more flexible and responsive to changing business needs as a collection of services.

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Are you ready for the social media release and social media news room?

Filed Under (SEO, Social Networks) by ron on 04-11-2008

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Social Media and Marketing: EVOLUTION or REVOLUTION ?

Filed Under (SEO, Social Networks) by ron on 26-10-2008

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Slide 1: Social Media and Marketing: EVOLUTION or REVOLUTION ?
Slide 2: Media Landscape
Slide 3: Marketing has changed more….. Source: Internet Advertising Bureau, 2004 Source: Darwin Day Conference, by Google
Slide 4: 1. Product Proliferation Product proliferation and availability means more choice for the buyer…….. Source: Strike up the Brands. McKinsey & Company, December 2003 Source: Darwin Day Conference, Google
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Top 10 Search Terms in Broadcast Media, August 2008

Filed Under (News, SEO, Social Networks, Talks) by ron on 24-10-2008

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Top 10 Search Terms in Broadcast Media, August 2008
Search Term Search Volume
cnn 3.29
fox news 1.49
msnbc 1.38
cnn.com 1.07
news 0.85
bbc news 0.57
abc news 0.36
bbc 0.32
bloomberg 0.31
today show 0.30

What’s Next In Marketing & Advertising

Filed Under (Advertising, Affiliate Network, Business, Financial, Internet, Internet Marketing, Marketing) by ron on 04-10-2008

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Quick background on these lunch sessions: Each month, three or four people are called upon to share either what inspires them or what’s going on in a specific area. So far, I’ve seen some of our creatives talk to what motivates them and share trends and up-and-coming names in art and design; some of our tech team talk to emerging technologies, showing off what they can do and how they’re relevant to our clients; and finally some of our modern media team share the newest ways we can help people find what they’re looking for more easily and get more relevant information in front of them for our clients. Like I said, it has all been very fun to take part in as well as quite inspiring and energizing.

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Next Generation Social Marketing

Filed Under (Social Networks) by ron on 28-09-2008

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Next Generation Social Marketing

Using social media to promote health and social issues.

Social Media Optimization: An Easy Guide to Marketing and Promoting Your Blog

Filed Under (SEO, Social Networks) by ron on 27-09-2008

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Social Media Optimization: An Easy Guide to Marketing and Promoting Your Blog

Social Networking Presentation

Filed Under (Social Networks) by ron on 27-09-2008

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Social Networking Presentation

Making Backlinks Actionable Again from Live Search Webmaster Center

Filed Under (SEO) by ron on 25-09-2008

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After The Live Search Webmaster Center shut off linkdomain attribute in the advanced query syntax in 2007. The Live Search Webmaster Center promised to make link data available as soon as possible. Now The Live Search Webmaster Center offered a limited look into backlink data. But The Live Search Webmaster Center soon realized that for you to be successful, you really need more and better backlink data.

Updates that The Live Search Webmaster Center a have built into the backlinks tool. you access to more data about your referring links. This information is useful because backlinks influence the rank of your site. But there are other reasons to look at who is linking to you. For instance, web publishers need to know which sites link to them because these pages discuss the products or services they offer, and identifying them can be a valuable tool for finding sources of promotion or feedback.

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The root of the site through the optimization of media

Filed Under (SEO, Social Networks) by ron on 14-09-2008

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Optimization of the media is the latest fashion that captures the attention of many owners of sites. Well, not wrong to say that the media is the addition of key elements for a person ’s Web site and also improves the quality of content that makes leaders or designers Web to disseminate information easily through major Social sites. In addition, the Internet is the most important platform to share and communicate.

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SEO Basics and Beyond

Filed Under (SEO) by ron on 14-09-2008

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Many people think that the Internet is only a search engine marketing, but on a larger scale. Despite the Internet Marketing SEO covers many other factors involved. SEO, or search engine is a practice as far as technology is booming. The basics begin with web design and SEO how HTML code is structured. Optimizing a website for rankings of search engines is usually involves a long list of factors to be designed to optimize take fully into force. SEO is still one of the best forms of marketing due to the distinctive character carried out what people are looking?
Right in front of them.

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